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The Beauty of Twitter Featured

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Twitter started in 2006 and has now grown to an active user base of over 100m all creating at least one ‘tweet’ – a message on the service – per day. Over 200m users are registered on the service, but only half of those are considered ‘active’ – with over 50m logging in daily. Twitter has been given many accolades since its creation – including the Arab Spring, the obsolescence of super-injunctions and recognition that footballer Joey Barton is not just a thug.

Sitting in the Flickr archives is a decade old document uploaded five years ago by its author, Jack Dorsey (@jack), who began Twitter alongside co-founders Evan Williams (@ev) and Biz Stone (@biz).

Twitter didn't just fly out of thin air and land on a branch. As Jack Dorsey has explained, Twitter has conceptual origins in the realm of vehicle communication - where cars and bikes whizzing around town must continuously screech to each other about where they are and what they're up to.

Most people really don’t have time for Twitter. Businesses hate it when web experts rant on about them requiring a continual social media presence (which they see as a complete distraction from bricks and mortar business). There is plenty of talk about Twitter groups being the perfect markets for particular sales and ad campaigns but the fact is that Twitter attracts the kind of clients most companies really don’t need anyway.

If social media marketers continue to fail to prove the cash question, business will become cynical and take the view that social is unproductive.

Twitter has been great for journalists short on scoops. Real-time they can be linked up to celeb Twitter feeds and create stories out of their every tweet. Cricketer Kevin Pietersen was recently fined by the English cricket board for tweeting unpleasant comments about Sky Commentator Nick Knight while Manchester United footballer Federico Macheda was likewise fined for tweeting homophobic tweets – mere tweets leading to hundreds of articles across hundreds of newspapers and other media.

But few have noticed why Twitter is truly beautiful...

Surely I’m not the only victim of Internet pests who has seen them move their poison from blog-writing to tweets? Watching Internet stalkers and pests ditching their self-hate in minute-by-minute publishing fixes on Twitter is fantastic. Search engines don’t bother picking up Tweets. They can create their own island communities (in my case, my stalkers use all sorts of fake Twitter accounts to delude themselves into thinking over a thousand people are really receiving their tweets!) and then pitch crap at them all day.

Twitter’s actual successes – acting as a catalyst for the Arab Spring and its ability through celebrity errors to penetrate the mainstream press – have convinced deluded internet pests that Twitter is where it’s at. Twitter – these twisted weirdoes figure – is a punch by the minute nirvana where their victims are actually watching.

What Internet stalkers don’t realise is that as soon as they move onto Twitter and get addicted by the false sense of community they think exists on the site, their victims breathe a huge sigh of relief. Weblogs get found by search engines and have to be explained away to those conducting due diligence on you – Twitter is, err, the home of Twit.

Dominic Wightman is the Editor of the Westminster Journal.

Dominic Wightman

Dominic Wightman is the Editor of the Westminster Journal.

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